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Industry Insights
Commentary, research and news
What are Google Review "likes"?
Google allows for public upvoting for reviews considered helpful.
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Google Image, Best Practices
Following best practice guidelines will improve local conversion rates.
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How to reduce visibility of negative Google reviews
Techniques to reduce negative content and increase positive comment visibility.
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Should I rebrand my listing or create a new one?
Rebranding is preferred over creating new listings to avoid Google's suspicion.
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Does URL Linked to Google Listing Impact Ranking?
Local landing pages for GBP links are increasingly important. It's critical to follow best practices.
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Look out for fake Google phone calls
Google only calls for appointments or business details, not solicitation.
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