New GBP View Market Comparisons for Hotels

Google can now show hotel business profile managers how their hotel is priced against local competitors. First noted on social media, this feature is mobile-only and not yet available on Google Maps. It should also be noted, this update was tested but only in a food and restaurant-centric vertical throughout the U.S. and Canada. The feature has the potential to further empower consumers who are equipped with real-time price data, accessible at their fingertips.