Google Business Profile (Formerly Google My Business) Moves Reporting Closer to Profile on Search and Maps

Google updated their GBP Insights, as Business Profile Performance reporting is moving closer to users' profile on Search and Maps. Users will be able to access more of the core profile metrics.

With data available for intervals of six month, business owners are able to access core profile metrics. This allows business owners the option of reviewing their performance by selecting custom timeframes, with interaction metrics updated daily and other metrics updated monthly directly from your Business Profile.' Timelines cannot be provided for any individual change before they take place.