Opening Dates in the Local Packs Testing
User feedback informs updates inside the GBP dashboard.
Google Business Profile (Formerly Google My Business) Features Knowledge Panels, a "Quick Snapshot of Information on a Topic, Based on Google's Understanding of It"
Informed by a variety of sources on the internet, knowledge panels are automatically generated and edits are frequently proposed by general user feedback. To that same end, Google is prominently displaying how long a business has been open in Google Knowledge Panels. This information is coming from the opening date inside of the GBP Dashboard or your location details. If this field is blank, Google will default to showing the business has been open for less than a year.