Google Review Generates a Place Topic for Words with Repeated Use
When a word is used repeatedly (in this case it's specifically three times), Google Reviews generates a Place Topic. Instead of highlighting promotions, prices, or sales Google Reviews encourages business owners to note what they offer, what sets them apart from other businesses, and their history as a company. It's important to note, Place Topics are only created after your business has multiple reviews, acting as a kind of consensus for the digital community. Place topics are intended to give potential customers a window into a actual customers' theme or sentiment of the particular business. All that is required is the repetition of the word in the content of the review for this feature to be automatically presented.